Thursday, February 05, 2009

MBA Design Leadership elective - Think and Make Tank

This year's MBA elective in Design Leadership at Oxford from April-June will include a one day workshop in which the MBA class will collaborate with design students to help social enterprise Soul of Africa address some of the challenges they currently face. The exact details are being worked out, but I'm putting up this post now while the MBAs are considering signing up for the elective.

A think-and-make-tank is a participative, creative workshop that brings together people from management and from design to use visual methods to analyze and tackle specific problems identified by an organization. A one-day event such as this will crystallize ideas that can be taken forward by the organization, complementing its other activities.

The people involved on the day will be:
- approx 20-25 MBA students from Saïd Business School, taking the Design Leadership elective
- approx 8-10 MA design students from different disciplines such as product design, fashion and design management
- people from the Soul of Africa organization, including co-founder Lance Clark
- Saïd Business School faculty

To make best use of the day, Lance has identified three challenges facing the organization which the workshop will be designed to tackle, which are: marketing and communications; service operations/organization design; and product management. The combination of creative and bright students from management and from design will, we hope, serve to generate tangible, useable ideas for the organization, as well as offering an engaging learning experience.

We are seeking a small amount of funding to support this workshop, so please get in touch with me if you can help.

1 comment:

Dr W said...

Hi Lucy! I don't see an e-mail link to you so I'll just post this here. I'd like to republish this entry on my blog,, as my entry for Wednesday, 11 February, as a way to increase awareness (a tiny bit, anyway) of your project and your funding requirement. Please let me know if that's OK. You can reach me at